I love Wired Wednesdays. It was the first taste of a start up meetup in Toronto. It’s amazing to see how vibrant the startup culture is in Toronto. This time around was no different. I haven’t been to one since the first one and the event has grown since then. The May Wired Wednesday Toronto featured Spreed, Homestars and Zoocasa. Spreed is a white label news app, Homestars is a review site for trades people and Zoocasa IS THE BEST PLACE TO SEARCH FOR HOMES in Canada.
The reviews of the various start ups is always cool, especially Canadian startups. Even though I wasn’t born here in Canada, I am proudly Canadian. It is what I identify myself with. There were a couple of highlights of that night. The big one for me was Saul’s call to action. The one thing that we don’t do well in Canada is to highlight our Canadian startups. I think naturally Canadians are reserved. We like to remain low key and consistently humble. However, for us to be successful, we have to drum up more support for the various ideas we have here in Canada.
The second highlight of the night was Stuart Macdonald’s point that everyone in your company is the marketing department. It’s similiar idea as everyone in the company is responsible for quality of the product. The point here is that we have to be evangelists for our companies. It’s probably one of the most critical things that we can do.
For my part, I am going to spend some time after each event to play with each product and dedicate at least one blog to review the product. I’ll also be more proactive about talking about some of the internal workings of Zoocasa without revealing company secrets.
Also – directly from the horse’s mouth, check out Saul’s own blog post on his call to action for us.