The Spare Capacity Economy

I recently came across in a Facebook ad and it caught my interest. It’s another example of something I describe as the Spare Capacity Economy – the marketplace of individuals selling unused resources such as a spare room or unused electronics. The concept in itself is not new; Craiglist, Kijiji and eBay and to a lesser degree have been the dominant players in this space and the space has remained stagnant for quite a while until the emergence of AirBnB. AirBnB is the iPhone of this space – it has turned this space by making it cool to share your space. Outside of AirBnB, there are some interesting and exciting services that have launched recently.

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